Blog Archives

Adaptive Learning Technology

Adaptive Learning Technology Adaptive learning technology is where a system of learning on a digital platform is individualised to students’ needs. A difficulty with designing any learning experience is pitching the material at the right level.  In a diverse cohort

Posted in Digital Marketing Tagged with:

Digital Marketing Strategies

I’m just looking around the web for examples of different digital marketing strategies and plans and came across the infographic which I thought was a useful summary. You might also like the template at Despite the importance of digital

Posted in Digital Marketing

How the Public Sector Scorecard Works

If you’d like a nice pdf file of the image just ask me via my contact form

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Social Value

Tendering for Public Sector Contracts: Social Value Tendering for public sector contracts does not just involve following specific procurement guidelines, it also involves being aware of and mindful of current Government policy. Social Value Concept The concept of ‘best value’

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Segmentation in Consumer Markets Segmentation in consumer markets has suddenly become more interesting to me. I’m just considering segmentation as I author some marketing materials. The move to more individualised segmentation made possible through data is interesting. I found the

Posted in Segmentation, Uncategorized Tagged with:

Customer Satisfaction

“Thank you, Mrs. Linda Danielis. I could not have imagined having a better supervisor for my research and the thesis”. It’s great to receive positive endorsements!

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Customer Satisfaction

“Ms Linda Danielis is also my Supervisor. She is an awesome person. I have learn so much from her about how to write a quality dissertation paper.  I am well on my way  to successfully submit in July 2016 .

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Cumbria Chamber of Commerce Response to Budget

Following today’s Budget Statement by the Chancellor, Rob Johnston, Chief Executive, Cumbria Chamber of Commerce says “This Budget appears to deliver much of what Chambers have been lobbying for and to be a positive Budget for British business. The key

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Customer Satisfaction

19 March 2016 “I just want to use this medium to thank you for everything you did for me during the entire journey of my dissertation. You made the entire process worthwhile with your positive criticism. You challenged me all

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Customer Satisfaction

“Hello Linda, Happy new year to you and yours. I got my confirmed dissertation grade today. I got a score of 72%. You may not readily remember me but my dissertation topic is “Work life balance and its effect on

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